Why is public opinion important to politicians quizlet?

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  1. Social Science
  2. Political Science

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Terms in this set (21)

public opinion

the collective attitudes and beliefs of individuals on one or more issues

public opinion polls

scientific efforts to estimate what an entire group thinks about an issue by asking a smaller sample of the group for its opinion

political socialization

the process by which we learn our political orientation and allegiances

spiral of silence

the process by which a majority opinion becomes exaggerated because minorities do not feel comfortable speaking out in opposition

political generations

groups of citizens whose political views have been shaped by the common events of their youth

gender gap

the tendency of men and women to differ in their political views on some issues

marriage gap

the tendency for married people to hold political opinions that differ from those of people who have never married

sample

the portion of the population that is selected to participate in a poll

sample bias

the effect of having a sample that does not represent all segments of the population

straw polls

unscientific surveys that attempt to determine who is ahead in a political race

sampling error

a number that indicates within what range the results of a poll are accurate

random samples

samples chosen in such a way that any member of the population being polled has an equal chance of being selected

weighting

adjustments in surveys during analysis so that selected demographic groups reflect their values in the population, usually as measured by the census

benchmark poll

initial poll on a candidate and issues on which campaign strategy is based and against which later polls are compared

tracking polls

ongoing series of surveys that follow changes in public opinion over time

exit polls

election-related questions asked of voters right after they vote

push polls

polls that ask for reactions to hypothetical, often false, information in order to manipulate public opinion

rational ignorance

the state of being uninformed about politics because of the cost in time and energy

on-line processing

the ability to receive and evaluate information as events happen, allowing us to remember our evaluation even if we have forgotten the specific

two-step flow of information

the process by which citizens take their political cues from more well-informed opinion leaders

opinion leaders

people who know more about certain topics than we do and whose advice we trust, seek out, and follow

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What is the role of public opinion in politics?

On the one hand, public opinion signals public preferences and potential voting behaviors to policymakers. This impact should be greater under more stable democratic institutions.

What is public opinion how does that influence politics quizlet?

the degree to which individuals express trust in the government and political institutions. How does public opinion affect policy making? Public opinion does not make public policy; rather, it restrains government officials from making truly unpopular actions/laws.

What is public opinion in government quizlet?

public opinion. definition: the distribution of individual preferences or evaluations of a given issue, candidate, or institution within a specific population.

How does public opinion impact the American political system quizlet?

How does public opinion impact the American political system? It gives those in power insight into what the American people desire from their government.